Social Computing
VISUAL MEDIA

Academically ((Lectures)
Recreationally (Howto)
Socially (Facebook)
Politically
Commercially (product advertising)

Why so many Services?

Each large media player has an offering

• Different target audiences
  Social Media
• Prof Photo
• Personal photo
• Original artwork hosting

Different Target platforms
Smartphones vs Desktops
Multiplatforms

Free vs Subscription
Terms of Service
Integration with other social media
Tagging
Pinning
Sharing
Hash Stream

Why Visual Social Media
Tweets with images get twice the engagement
Larger images tend to get more likes, shares and comments. Use the upload photos/video function to publish photo file directly.
700 youtube video links are shared on twitter every minute
2.500 years of youtube videos are watched on facebook every day
44% of U.S. email marketers report increased engagement rates in messages containing video.

FACEBOOK
1.23 billion Monthly active users
4.5 billion Like generated daily as of May 2013
35% of users like a page so they can participate in a contest
2^nd most visited site daily
2.5 billion Content items shared 2.7 billion likes
200 million photos uploaded per day! 90 billion photo likes


Instagram
100 million user base
40 million image uploads a day
Mobile online photo-sharing

YouTube
1 billion visits YouTube each month
First major video hosting site (2005), Google owned (2006)
Share Videos (through YouTube), embedding on other websites
YouTube provides TV shows and Movies.

Flickr
Create a Flickr account for Friday
Most popular visual social media tool (2004)
Bought by Yahoo 2005
6 billion images August 2011
Users can license photos can retain all copyrights

https://www.flickr.com/photos/131462871@N08/